Move-Up Buyers Are Choosing New Construction

At some point, a house that once felt perfect just….doesn’t anymore. Maybe you need more space. Maybe working fro home turned your dining room into a permanent office. Maybe the layout just doesn’t match how you live now.

If your current house is starting to feel like it’s holding you back instead of supporting your life, it’s natural to think about making a move. But that brings up the net big question: Do you sell, where do you go?

For a growing number of buyers, the answer is something brand new.

According to the National Association of Realtors, more people are buying new homes than they have in years. The latest annual data available shows 16% of homes purchased were newly built.

At first glance you may not see why that’s a big deal. But that’s actually the highest share of new home purchases in almost two decades.

Why More Buyers Are Choosing a Brand-New Construction

For many buyers, especially move-up buyers, new construction isn’t just about aesthetics. It’s about lifestyle, convenience, and peace of mind.

  1. Everything is Brand New – You are not inheriting someone else’s projects. No wondering how old the roof is. No budgeting for a new HVAC right after move-in. No big surprises when the previous owners patch job fails. For move-up buyers who have been dumping money into updating their current house, that’s a win.
  2. You Can Customize Before Move In – If you choose a home that’s still under construction, you could have the chance to pick the flooring, counters, cabinets, hardware, lighting, and so much more. That level of personalization can be a draw for move-up buyers like you. It allows you to hand pick the fit and finishes you have been wanting for so long.
  3. A Home Designed for How People Live Today – Most new construction homes are built to current building standards and buyer preferences, which means you could see built-in smart home features, better energy efficiency, and even modern floor plans and features. And if your layout just isn’t working for you anymore, you may find exactly what you need now in a new home.
  4. Neighorhood Amenities – New developments often include shared community spaces like walking trails, parks, playgrounds, or even pools and gyms. For families and active households, that’s a big bonus to have that just a few steps out of their front door.
  5. Builder Incentives – Not to mention, since there are more new homes on the market than the norm, builders are motivated to sell what they have. So, you may find they are more willing to negotiate than you would expect on things like price, upgrades, and more.

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A full-time agent with RE/MAX for 17 years. Marketing Business Degree WCSU. Volunteer Danbury Hospital. RE/MAX Executive Club. Read More…